By Josh Kasoff Photos By Elizabeth Shidaki In the ever-expanding landscape of the American cannabis industry, Mammoth Labs stands out as a remarkable success story. With a humble beginning in 2016, set against the […]
By Josh Kasoff
Photos By Elizabeth Shidaki
In the ever-expanding landscape of the American cannabis industry, Mammoth Labs stands out as a remarkable success story. With a humble beginning in 2016, set against the backdrop of Ellensburg, Washington, where ancient woolly mammoth skeletons were unearthed, Mammoth Labs has rapidly emerged as a leading brand in the industry. Their unwavering commitment to delivering high-quality cannabis products, such as live resin, rosin, and infused pre-rolls, has propelled them to new heights. In 2022, they embarked on a thrilling journey to the sunny streets of Las Vegas, Nevada, an exhilarating city with an industry that often proves to be unpredictable.
The decision to expand into Las Vegas was a strategic one, driven by the city’s status as the entertainment capital of the world and the annual influx of 40 million visitors from across the globe. The owners of Mammoth Labs expressed their excitement about the move, knowing that it offered unrivaled exposure for their brand. As soon as sales began, demand soared, leading to immediate sell-outs of their products. However, Mammoth Labs swiftly scaled up production without compromising on quality, establishing themselves as a prominent player in one of the most dynamic states for cannabis business.
Mammoth Labs’ dedication to excellence has earned them considerable recognition and a significant presence in the Las Vegas Valley. Their Chief Operating Officer and head extractor, Jezus ‘The Jeweler’, was featured in the January 2022 issue of Vegas/Tahoe Cannabis Magazine. In a city that thrives on adult experiences and products, Mammoth Labs has successfully carved out a niche for itself in a highly competitive market. This accomplishment is particularly noteworthy in an industry grappling with economic challenges, and it underscores Mammoth Labs’ unwavering commitment to delivering top-tier cannabis products in the Nevada market.
A key factor behind Mammoth Labs’ success is their meticulous approach to crafting cannabis extracts. Their extractors are connoisseurs, “we only release the highest quality products and we never cut corners” explained one of the brothers who oversee Mammoth Labs. “Our input is the highest quality, we don’t use CRC or otherwise manipulate any of our extracts, it’s all pure cannabis extract of the finest quality. We exclusively use fresh frozen nug (flower) runs and never resort to trim of any kind. Unlike some other brands, Mammoth Labs refrains from utilizing THC-containing sugar leaves and plant foliage removed during the trimming process.” Their extracts are the result of a rigorous commitment to using only the freshest and most potent cannabis buds, never compromising on quality.
The brothers behind Mammoth Labs stress the importance of catering to both locals and tourists, emphasizing that this approach has been pivotal to their success in Las Vegas and bordering cities. Notably, dispensaries in Wendover have seen substantial business from neighboring Utah, where cannabis remains illegal, with Mammoth Labs’ products prominently featured on their menus.
With an eye toward future successes, Mammoth Labs expanded their operations to neighboring states like Oregon and California. They have now set their sights on the eastern Legal States, with Michigan at the forefront. Despite receiving significantly fewer tourists than Nevada, Michigan, has established itself as a powerhouse in the cannabis industry, outselling Nevada by over double the total amount. The Michigan Cannabis Regulatory Agency reported sales exceeding $2.2 billion in the first three quarters of 2023, an increase of 22% over last year’s totals, making it an incredibly lucrative market.
Mammoth Labs has joined forces with Fields Cannary in Michigan, a revolutionary concept in cannabis hospitality. Fields Cannary boasts a comprehensive offering, including a dispensary, restaurant, bar, indoor cultivation and processing center, and a consumption lounge, complemented by an outdoor space featuring an amphitheater for live entertainment and events. This innovative establishment promises to be a game-changer, setting a new standard for the American cannabis industry. www.FieldsCannary.com
Fields Cannary in Michigan represents an entirely new frontier for the cannabis industry. Rather than being a mere consumption lounge, it will be a vibrant fusion of the cannabis industry, comparable to what breweries and wineries are to their respective fields. This groundbreaking venture positions Mammoth Labs to bring their expertise and exceptional products to one of the largest cannabis markets in the country.
Edgar Ramon, Co-Founder of Fields Cannary, expressed his enthusiasm for partnering with Mammoth Labs, highlighting the perfect synergy between the two brands. The strategic location of Fields Cannary in Muskegon coupled with the city’s substantial annual tourism revenue and thriving cannabis sales, positions it as a crucial player in the rapidly growing cannabis hospitality sector, projected to become a $17 billion industry, according to Forbes. Fields Cannary promises an extraordinary experience, reshaping the way people perceive and enjoy cannabis.
Fields Cannary is uniquely positioned in Muskegon, a city that generates an average of $313 million in annual tourism revenue. The city is actively investing in further boosting its tourism sector, creating new opportunities for growth. While Muskegon already has an outdoor consumption space, Fields Cannary’s arrival promises a caliber of experience and possibility that is unmatched in the current market.
The founders of Mammoth Labs express, “We’re currently in the midst of an expansion, proactively exploring avenues to share our expertise and extend our brand’s reach to new states. We are the best in powering labs by revitalizing and enhancing their functionality through the integration of Mammoth Labs experience and operating procedures. Our recent project is underway in the Garden State of New Jersey, where we’re in the process of establishing a partnership to introduce Mammoth Labs by operating existing lab facilities. For more detailed insights into how Mammoth Labs can bring a transformative edge to your lab, please feel free to get in touch with the Mammoth Team at info@MammothLabs.com.
In summary, Mammoth Labs’ remarkable journey from Ellensburg, Washington, to Las Vegas and their expansion into Michigan with Fields Cannary underscores their commitment to delivering premium cannabis products and their ambition to leave an indelible mark on the evolving American cannabis industry. With a strong emphasis on quality, innovation, and strategic partnerships, Mammoth Labs is poised to continue thriving in this ever-evolving market.